The Strategic Marketing Analyst will primarily interact with U.S./Canada Commercial Marketing Team and U.S./Canada Sales Teams but also spend time collaborating with a cross-section of regional and global functions and management teams.

He/She will be responsible for supporting efforts in analyzing, developing and maintaining Company go to market strategy, competitive seed technology offerings, assist in launch of Strategic Trait Initiatives, maintenance Company grower licensing efforts, and marketing websites and databases.

In addition, the Marketing Analyst will support various continuous improvement initiatives to help achieve department and company goals. He/she will also be asked to lead the implementation of specific sub-projects associated with the business needs.

The Strategic Marketing Analyst will support development of seed technology go to market strategy and packaging offerings to enable pre-packaging initiatives while offering top quality products to customers.

Job Description:

The Strategic Marketing Analyst will perform all or some of the following Job description:

• Effectively maintain grower licensing relationships with third party vendors

• Manage and support website development and databases

• Support in the launch of Strategic Trait Initiatives in the U.S./Canada marketplace

• Collaborate with Marketing Team and Sales Teams

• Work closely with Strategic Marketing Lead in analysis of seed technology and packaging offerings in the U.S./Canada business. This will include Market Data Collection, Competitor Information Collection & Analysis, and regional SKU Optimization. This is to enable the successful launch of a pre-package strategy

• Assist in development of market analysis required for launching key strategic trait products in the U.S. /Canada region. This will include the assistance in developing pricing and go to market strategies of these products

• Maintain relationships with third party vendors for grower licensing efforts for biotech products launched in the U.S./Canada marketplace and implement changes in requirements as needed

• Maintain marketing databases such as Readi and utilize marketing databases to help analyze current go to market strategy and understand the competitive landscape

• Assist in development of key internal and external communications including dealer agreements, grower licensing, production, and sales agreements.

• Previous sales, marketing, product management or finance experience is an asset

• Domestic and international travel as required

• Solid human relation skills, effective oral and written communication skills

• Ability to communicate with different reporting levels in multi-national and multi-cultural organization as an individual or as a team

• Ability to work in a fast-paced team environment

• Decision making and problem solving skills

• Demonstrated expertise and working knowledge of data management tools (Excel, Microsoft Office, Microsoft Project and SAP systems)

• Effective project management skills.

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