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Job Summary:
The
Marketing Service Specialist - Retail
Banking, reporting to a Marketing
Production Manager on the Retail
Business Team, will work in Marketing
Services supporting Company Business
Banking line of business.
Job
Description:
The
Marketing Service Specialist - Retail
Banking
will perform
all or some of the following Job
description:
Lead
projects and programs as assigned
Interface with sales teams, service
partners, and third-party vendors,
which can include information
providers, advertising agencies,
graphic designers, copywriters,
printers, direct mail houses and
event management firms
Develop
strong fundamental understanding of
business segment strategies,
products, and services
Actively
participate in strategic business
planning of assigned marketing
projects, initiatives, and programs
Investigate and resolve significant
risk issues, problems or conflicts
related to a program; evaluate the
implementation and the effectiveness
of programs - determine successes
and improvements going forward
Adhere to enterprise-wide brand
guidelines; ensure consistency and
accuracy in messaging to appropriate
audiences
Obtain approvals ensuring the
finished product meets business and
corporate standards.
Minimum Requirements / Knowledge /
Skill For Marketing Service Specialist -
Retail Banking Job
-
5-7
years in marketing or related field
-
Ability to work on and often manage
multiple projects, solve complex
problems and deliver solutions under
tight timeframes
-
Proficient with word processing,
presentation and spreadsheet
software
-
3+
years of advertising/marketing
agency experience
-
B2B
marketing experience
-
Demonstrated high level of energy
and a strong sense of urgency (when
appropriately required)
-
High
quality work ethic
-
Ability to work with little
supervision
-
Excellent time management, project
management and organizational skills
-
Excellent attention to detail
-
Excellent listening skills
-
Excellent verbal and written
communication skills
-
Ability to be innovative, creative,
and flexible
-
Ability to work independently or as
part of a diverse team
-
Strong leadership skills and ability
to develop and manage to a budget.
Minimum Education Requirements /
Certification / Licensure For
Marketing Service Specialist - Retail
Banking Job
-
Bachelor's degree in marketing, business
or equivalent experience.
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