|
Job Summary:
The
Lead Product Marketing Manager will be
responsible for developing and
implementing marketing strategy for
highly complex products/services. This
includes new and emerging products,
technologies or applications. He/She
will also develop business plans and
product positioning in the marketplace.
Job
Description:
The
Lead Product Marketing Manager
will perform
all or some of the following Job
description:
-
Responsible for the success of a product
or group of products through development
and execution of comprehensive marketing
plan
-
Be
product owner throughout the life cycle
-
Conduct
multi-year product planning to determine
product life-cycle decisions, ensure
consistency with overall marketing and
corporate strategy, and achieve product
performance, revenue, market
share/penetration, and profitability
objectives
-
Identify,
monitor and analyze internal (e.g.
financials, movement, revenue, cost,
sales) and external (e.g., technology,
market share, competitive) performance
parameters in order to reposition,
modify features and identify new uses
for the product
-
Provide
continuing product surveillance and
management of established product to
attain financial objectives
-
Accountable for revenue attainment and
profitability
-
Act as
the foremost expert within the product
marketing discipline and an acknowledged
authority within the organization.
Minimum Requirements / Knowledge /
Skill For Lead Product Marketing Manager Job
-
Five
years product management experience
-
Comfortable with conveying the value
of new and emerging products,
technologies or applications to
senior level management and across a
diverse product team
-
Product launch and lifecycle
management experience
-
Previous experience leading a
cross-functional organization in
executing projects from ideation to
completion
-
Strong analytic and fact-based
decision-making skills
-
Ability to manage multiple projects
simultaneously and operate in a
fast-paced, high-growth professional
environment
-
Outstanding written and oral
communication skills
-
Proficiency using Microsoft Office
products including Word, Power
Point, Excel and Outlook
-
Ability to clear a criminal
background check and drug test
-
Ability to operate a personal
computer, wireless equipment, copier
and fax
-
Six
or more years product management
experience, preferably in consumer
new product development
-
Product management experience within
high tech, software and/or
wireless/telecom industry.
Minimum Education Requirements /
Certification / Licensure For
Lead Product Marketing Manager Job
-
Bachelor's degree; MBA preferred.
Find More Marketing Job Descriptions Here
|
