The
Coronary Territory Manager will be
responsible for ensuring that the
assigned territory meets or exceeds
Company sales objectives. He/She will
work with regional manager to identify
and evaluate market opportunities and
sales potential and to establish and
achieve annual sales objectives in
assigned territory.
The
Coronary Territory Manager will
coordinate activities with clinical
consultants, negotiate contracts with
external customers, and keep the company
informed of market dynamics and
competitive activity. He/She will be
responsible for compliance with
applicable Corporate and Divisional
Policies and procedures.
Job
Description:
The
Coronary Territory Manager will perform
all or some of the following Job
description:
Sell
products by scheduling sales calls
to meet with current and potential
customers to fulfill revenue and
unit growth objectives assigned by
company on a
monthly/quarterly/annual basis
Develop and implement sales
strategies by determining the
relevant factors (e.g., product,
competition and pricing needs) of
existing and potential accounts to
effectively promote the company's
products to appropriate hospital
personnel and physicians
Develop action plans (i.e., weekly,
quarterly, monthly) by analyzing
quarterly and monthly sales figures
and reports identifying the needs of
particular accounts and discussing
issues with regional manager to help
the organization achieve its sales
goals
Identify key accounts, health care
professionals, and business issues
that have greatest effect on use of
company products by meeting with
existing and potential customers to
identify their clinical needs, goals
and constraints related to patient
care
Observe actual procedures in the
labs and operating rooms of hospital
accounts to gain insight into the
characteristics and specific needs
of each physician and each member of
the lab staff
Establish pricing packages by
working with relevant Company
personnel to establish price points
that address specific customer's
needs while satisfying company
guidelines and policies
Develop relationships with hospital
personnel (e.g. through casual
conversation, meetings,
participation in conferences) to
make new contacts in other
departments within hospital and to
identify key purchasing decision
makers in order to facilitate future
sales
Strengthen customer relationships by
performing sales support activities
(e.g. internal and external customer
training, VIP trips, orientations,
launches, and updates)
Build
networks of contacts on behalf of
company to stimulate interest in
company’s products by attending and
participating in trade shows,
educational conferences, and
seminars
Educate external customers on the
merits and proper clinical usage of
company products by giving
presentations and demonstrations
using a wide variety of formats and
platforms (e.g., slides,
transparencies, manuals) to secure
purchasing commitments
Maintain clinical and technical
expertise by attending company
product training sessions
Assess trends in managed care,
competitors, strategies, and new
product development by monitoring
internal (e.g. sales growth, product
mix, and pricing trends) and
external indicators (e.g.
competitor's activities,
technologies, web-sites, journals,
and newsletters)
Prepare and submit reports to sales
management by analyzing and
compiling data, projections, and
other relevant information.
2-5
years of medical device sales
experience with a good understanding
of specified functional area, or an
equivalent combination of education
and work experience
Prior
experience selling to interventional
cardiologists and/or into the cath
lab.